Business Development Manager at Fanisi HR Solutions

The primary responsibility of the Business Development Manager is to drive business growth by identifying and pursuing new opportunities, building strong client relationships and developing effective sales and marketing strategies that align with the company objectives. This role involves leading and mentoring the business development team to ensure collaboration and successful execution of initiatives that contribute to the company\’s overall growth and success.

The ideal candidate will possess a proven track record in sales, a deep understanding of the interior design industry, and the ability to create and implement successful marketing strategies.

Business Development Manager Key Responsibilities

Business Development:

• Identify new business opportunities and generate qualified leads through networking, industry events, and cold outreach.
• Build and maintain strong relationships with prospective and existing clients to drive repeat business and referrals.
• Collaborate with the design team to craft tailored, impactful proposals and close significant deals.

Sales Strategy:

• Develop and implement sales strategies designed to consistently meet or exceed the company’s pipeline and revenue targets.
• Analyze market trends and competitor activity to refine sales tactics, capitalize on new opportunities, and drive target achievement.
• Monitor and report on sales performance against company targets, offering data-driven insights and recommendations to achieve sales goals

Marketing Management:

• Lead and coordinate the Business Development team in implementation of the business sales strategy so as to consistently meet agreed sales targets and drive business growth. Lead market intelligence efforts to gather insights on clients and industry trends, refining strategies accordingly.
• Oversee digital marketing, including social media, email campaigns, and website management, while forming strategic partnerships.
• Develop and manage campaigns to promote the PIL brand and portfolio, while creating marketing communication materials.
• Maintain excellent client relations and serve as the main point of contact for high-profile clients throughout project lifecycles.

Skills & Qualifications

• Business Acumen: Using economic, financial, market and industry data to understand and improve business results; using one’s understanding of major business functions, industry trends and own organization’s position to contribute to effective business strategies and tactics.
• Customer / Client Focus: Ensuring that the Client perspective is a driving force behind business decisions and activities; crafting and implementing service practices that meet customers’ and own organization’s needs.
• Driving for Results: Setting high goals for personal and group accomplishment; Using measurement methods to monitor progress toward goals; Tenaciously working to meet or exceed goals while deriving satisfaction from that achievement and continuous improvement.
• Building Partnerships: Fosters long-term relationships, expands business networks, and creates collaborative opportunities that drive revenue growth. By developing strategic alliances with clients, industry professionals, and stakeholders, the manager enhances brand visibility, opens new market channels, and strengthens the company’s position within the industry.
• Negotiating: Must be able to secure competitive project terms and high-value contracts while maintaining strong relationships with clients. Effective negotiation will play a key role in maximizing project profitability and ensuring successful project delivery, contributing to long-term business growth.
• Team Leadership: Must be able to build a cohesive and productive business development team in order to achieve the required output.

Experience

• A minimum of 5 years of relevant experience in Sales and Marketing for a consulting service firm preferably in the construction industry, interior design.
• Bachelor’s Degree in Sales and Marketing
• Established network within the design, architecture, and real estate industries is a must
• Must have experience in a similar capacity.

Career Coaching Advice for Business Development Management Professionals

Business Development Management (BDM) is a dynamic role at the intersection of sales, strategy, and relationship-building. With evolving markets, digital transformation, and increased competition, today’s BDMs must combine classic deal-making with modern data-driven approaches. Here’s how to sharpen your edge and accelerate your career:

1. Master Data-Driven Prospecting and CRM Tools
Use platforms like LinkedIn Sales Navigator, HubSpot, or Salesforce to identify high-potential leads and track pipeline activity. Leverage analytics to qualify leads, personalize outreach, and improve conversion rates.

2. Strengthen Strategic Thinking and Market Research
Go beyond chasing leads—learn to analyze market trends, customer needs, and competitive positioning. A strong BDM identifies new market opportunities, creates entry strategies, and aligns with the company’s long-term goals.

3. Hone Negotiation and Relationship Management Skills
Building trust is critical. Learn consultative selling, practice active listening, and focus on long-term partnerships rather than short-term wins. The ability to maintain and grow key accounts is a top differentiator.

4. Develop Cross-Functional Communication
Collaborate effectively with product, marketing, and operations teams. Understanding how your deals impact delivery and customer success enhances credibility and helps structure viable, scalable solutions.

5. Upskill with Certifications and Thought Leadership
Consider courses in B2B sales, strategic partnerships, or digital business development. Sharing insights via LinkedIn or speaking at events also positions you as a forward-thinking leader in your field.

Salary Insight
Business Development Managers typically earn $70,000–$120,000, with senior or regional roles reaching $130,000+, especially in tech, finance, or international markets.