Sales and Marketing Officer at Orthomedics & Pharmaceuticals Jobs in Kenya
- The ideal candidate will be responsible for developing and implementing effective sales strategies to promote the pharmaceutical and non-pharmaceutical products of Orthomedics and Pharmaceutical Company Limited. The role requires achieving sales targets, building strong customer relationships, and expanding market reach within the Eldoret and Nyanza regions.
Responsibilities
- Develop and execute sales plans to meet and exceed sales targets for the assigned regions.
- Identify new business opportunities and generate sales leads.
- Monitor market trends and competitor activities to inform sales strategies.
- Build and maintain strong relationships with existing and potential customers, including healthcare professionals, pharmacies, hospitals, and clinics.
- Provide excellent customer service and support to ensure high customer satisfaction and loyalty.
- Conduct regular visits to customers to present products, negotiate contracts, and close sales deals.
- Conduct market research to identify trends, competitive landscape, get client feedback and opportunities for growth.
- Support in creating compelling marketing materials, including brochures, presentations, and sales collateral, to support sales efforts.
- Develop and implement marketing campaigns to promote pharmaceutical and non- pharmaceutical products.
- Organize and participate in medical conferences, exhibitions, and promotional events to increase product awareness.
- Utilize digital marketing tools and social media platforms to enhance product visibility and reach a broader audience.
- Stay updated on the company's product portfolio and ensure a thorough understanding of product features and benefits.
- Educate and train customers on the proper use and benefits of the products.
- Provide feedback to the product development team regarding customer needs and market demand.
- Prepare and submit regular sales reports, including sales performance, market feedback, and customer insights.
- Analyze sales data to identify trends and opportunities for growth.
- Collaborate with the sales team and management to develop and adjust sales strategies based on performance metrics.
Qualifications
- Bachelor’s degree in Sales, Marketing, Business Administration, Communication, Pharmacy or a related field.
- Minimum of 2-3 years of experience in sales and marketing, preferably in the pharmaceutical or healthcare industry.
- Proven track record of achieving sales targets and driving business growth.
- Strong interpersonal and communication skills.
- Excellent negotiation and persuasion abilities.
- Good understanding of the pharmaceutical industry and healthcare market.
- Ability to work independently and as part of a team